New tech

Digital playgrounds

In 2016 we presented the first ablemagic PLAYBOX – with help from the excellent product designers in EGGS. First at Kosmokids during Kosmorama International Film Festival, later at IKEA Leangen during the summer months – with unique digital content for each location.

New technology: HemsWeather

ablemagic was asked by the Norwegian Air Ambulance (Norsk Luftambulanse) to develop a system for weather surveillance for helicopter pilots. Hemsweather consists of outdoor camera rigs placed on important locations all over Norway. These take pictures in all directions every 15 minutes and report these to a central server. The registered weather data is presented both on the web and in an app that we developed for helicopter pilots.

Educational app: WhatBird

WhatBird is an app for smartphones that will help you recognize birds by their song. You record a singing bird with your phone. If the app recognizes the bird, the recording stops, and you get one or more suggestions to what species it may be. Then you compare your recording with the song of the suggested species. Do they match? The purpose is not to always give the correct answer, but an indication that may help you find out what kind of bird you have heard. WhatBird has more than 80 000 downloads so far! The app is developed in collaboration with the Norwegian University of Science and Technology and the Norwegian Environment Agency.